Viral Marketing Secrets & Social Media Marketing Strategies from Reality TV.mov
http://www.buildatribe.com Mason Duchatschek, co-author of Sales Utopia shares social media marketing strategies and viral marketing secrets he learned from an interaction with a reality tv star. You can use the ideas in this video for mobile marketing, internet video marketing, internet branding and online marketing promotion.
Buildatribe.com social media marketing consultants are headquarted in the St. Louis, Missouri (USA) area and comfortably serve companies in English speaking countries.
Closed Caption:
How would you feel about meeting one of your
favorite reality show TV stars? With all the
choices out there it’s hard to find at least
one reality show that hasn’t caught your
attention. Over the years, it’s likely that
you’ve been able to enjoy watching a series
like the Celebrity Apprentice with Donald
Trump, The Ultimate Fighter series with Dana
White, Real Housewives, or MTV’s classic,
The Real World.
I admit to being a fan of the popular show
Survivor. I’ve loved it since the first
season and find it so interesting to watch
the dynamics of social interaction that I
can hardly stand it. It’s my vice.
Within a few weeks of the conclusion of Season
18 of Survivor Tocatins, I was outside having
some dinner with a friend of mine in Springfield,
Missouri. Our table was outside, on the sidewalk,
and we were at a little bar and grill downtown
called Trolley’s. Coincidentally, it was
owned by another reality TV star, Aaron Buerge
from the show The Bachelor.
I asked my friend, who also happened to be
a Survivor fan, if he thought the guy coming
toward us, walking down the sidewalk, looked
like they guy from Survivor they called “Coach”
and he said yes. It made sense because, his
real job was being a soccer coach at Southwest
Baptist University which was only about 30
miles away.
Coach and his friend stood there for a moment
looking for a table, so we stood up, introduced
ourselves and offered to share our table and
buy the drinks if he was willing to share
Survivor stories. He agreed and we hung out
for about an hour. We talked about the other
players, the living conditions, his real life,
the editing, and all kinds of other things.
He was really cool, incredibly interesting
and genuinely a very nice person.
I had never spoken a word to him before that
evening, yet I REALLY felt like I knew him
and had for a long time. Even though I was
a complete stranger to him, he seemed like
one of my best friends. If not, why else would
I have offered to share a table and buy drinks?
Here’s the point. When you see people on
TV or web video, it is easy to get a feel
for them and develop a level of comfort with
who they are and what they’re about. It
happens very easily and quickly. There’s
no doubt that you have feelings for or about
plenty of people you’ve never met, whether
it’s politicians, athletes, actors, or musicians.
When it comes to building your professional
credibility and getting followers, friends
and fans both online and off, it’s hard
to beat the power of using internet video.
If you haven’t already started, then let
me encourage you to embrace the idea of using
web video for more than just YouTube marketing.
Consider using online video marketing as part
of your website marketing strategy, email
marketing campaigns, mobile marketing campaigns,
internet branding and social media marketing
tools as well.
Give as many people as possible the opportunity
to know you and find out what you’re about.
Viral marketing becomes possible. Your ideas
become accessible 24 hours a day all over
the world to anyone with a computer or mobile
device with Internet access. When you make
good videos and do so often, prospects will
want to become your customers. When people
feel like they already know you, like you
and respect your expertise, then growing your
business can become much easier and happen
much faster.
By the way, if you find all this new media
and social media stuff confusing and all you
really care about is finding out how it all
ties together so you can grow your business,
without putting an unnecessary strain on your
resources, then I made a video just for you
that alot of people have told me cleared things
up for them. Check it out at buildatribe.com
and feel free to let me know if it helped.
Video Length: 03:51
Uploaded By: buildatribe
View Count: 8,354