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Closed Caption:

a lot of folks this is Greg Jacobs here
and what we're gonna be doing this video
is we're gonna go
and build a local mobile out for a
localized business Klein
2k and what we're gonna do is run of all
the exact strategy from looking at the
client how to contact them
and actually how to build the apt to
this is kinda an all in one
trick training video the only thing ever
you need to watch into
from there you can do is go for began so
let's just say
I live in Carlsbad California which is
in San Diego too little bit
north to san diego and I decided that I
wanted to go
in market to a local dentist again so
the first thing I do is a min ago Google
and I'm just gonna go them search for a
dentist
thinking Google appear just search for
Dennis
in Carlsbad gonna and
the first one that comes up you can see
actually one men planned this out a
little bit before but no
forgive me there okay that the first one
that comes up is am
doctor doctor Jeff LDDS me seems already
have a website so is a
seems to be well on his way and you know
is interested in having an online
presence and probably
interested in having a mobile presence
as well okay now before I even
contact doctor bell what I'm gonna go do
is I'm actually gonna go build are
seeking to build an app
for his business before even contact him
so what one day
when I go and into the appointment I'm
have the app already built
okay now this is very very portable yes
you don't have to build up before you
contact them
build it after you get the appointment
to get the appointment first and then go
build the app in go to the appointment
with the %uh partido having them says
when they see the out party built
they're going to be completely blown
away
so your your appointment with them
is in about you know selling them should
you build them out after after not as
well
customize the app in making improvements
some ran into a little bit have
stealth ninja research on doctor bell on
the internet and
see what we can find out about him K so
we're gonna person will use this goes go
ahead and click through to his website
okay you can see there's a there's
doctor Bellinzona
is lovely staff uber dental hygienists
I guess that's yes when you live in San
Diego you get a bunch a beautiful dental
hygienist only a maybe on
moved to San Diego to so on you can see
doctor doctor bill has a website
you know he seems to be a fairly
up-to-date mob doctor and here's a blog
on all the difference or to contact
information let's go see what he has on
the Contact Us page aka
on by the word doc doctor bell doesn't
know I'm doing it so maybe
doctor bill doesn't know his fame is
right now in a Sky Yield
skate dollar training video I haven't
actually want to go sell me a dime I go
do it
I get a chance thanks I go through
Carlsbad but does is totally random
example
so you can see your doctor belly as his
phone number is his email
on Heroes is Google click directions I'm
I don't see any sort
farm thing with Facebook or Twitter
with germ you know maybe you know if I
run a complete local marketing toolkit
I could go and sell him on Facebook and
Twitter services as well
but let's just start with what we have
here okay so we basically
have doctor bills basic information from
his website and from their words gonna
go build a nap in a sling it would take
us a few minutes ago
so what we're going to do is we're gonna
go to here we're gonna click on skype
other SNB
member SMB spans for small business I'm
gonna click the little button to launch
in
goes in launches in a new window in then
we want to do is we simply disco click
the new create new app but
okay from there we go on selector
template
I am you know artist Auto Services
conferences doctors and dentists there
you go
you theory varney we have them all laid
out for you we simply just gonna go
create
apopka now the next thing you want to do
is um camel into your apt title let's
call it down
doctor Jeff Bell
the DS an apt description
for patients up
doctor
good description I'm app-icon we're
gonna need a 114 by 114 image to
represent this
on but it's really really cool as you
can actually go to am
Google Images am
and you can actually go and but this
research for
dentist missus search for Dennis Tinnon
we got a search engine images
I'm you can actually go and change the
the size a the images you get
and you can see on the screen right now
but if you just go on the left hand side
there's an exactly much more concerts
for 114 by 11 for
and of course I can give you the
standard disclaimer always make sure you
have the rights to the images that you
use
bathtubs thats into my disclaimer for
that but
okay idle chit camp don't use images
about right again
so we just go pick one of these images
out Tom
bingo Save Image As and already did I
set this up
area so there there's %um and read them
again so know we're gonna go back to Sky
builder
where are we here we're simply going to
go to spy on
and then we have about them p.m.
platforms iPhone Android
om I'm gonna actually demonstrated to
doctor Bella my android phone with Allie
I prefer Android
so different now I'm just gonna make it
an Android ok I'm on this is obviously
what we present terms are can be the
final version is gonna wanna do
you know some tweaks and such in our
meeting with the manga to its click save
and continue
okay now and now we gotta lotta really
really interesting stuff
so I'm this is where you be filling in
the information on
on the on the Apple decal stops a launch
title to this is what's gonna
people are gonna see when they open it
is going to be like below from doctor
bell
in its good one click to call phone
number please people are gonna want to
be able to get in touch with doctor
ballard was gone and copied up from his
phone
I'm from is our website and what's that
was buried it was very very cool
is that Merdeka
was very very cause I'm this again show
up on the people's phone
and make it as click to call you
certainly make an appointment on the
same thing with
click to email let's do that right there
am so these is going to show up there in
his reactions and we can obviously
I'm gone but the directions in there as
well and let me go and pay for dinner
and the next thing we need is to launch
image
on this is going to be the big splash
image it's on the front page thing
when they go and I'm when they go and
open it up
I'm so I'm gonna go look on doctor bills
website but see here
me doctor about and you can see there
that's that's a perfect size I'm not
quite sure if it's exactly I'm
640 by 960 but it looks like it's it's
pretty close and we can scale at a
profit I'm gonna put it in there just
see how it goes so
I'm just gonna go save it in there
and then where we go here just choose
File
and we're gonna go seven continue
Nikki C you can see you can see here um
you fear it's really simple me is really
really simple going
and you know finding fine inclined to
you wanna contact I'd recommend purse
going in
you know calling them on the phone Liam
detailed instructions I'm on the inside
you know ways to go on market to them
I'm callin marketing appointment saying
you know and I if I could show you a way
that ten percent your bottom line in 10
minutes would you accept it
you know you get the point you go in
there and obviously get other a local
marketing services
package that in there as well okay so
what we're gonna do now is we're gonna
go and select
um the different kinds of models that we
want to go and put in for doctor Bello
que
on I didn't see the doctor bill had a
Twitter
a Facebook account unlisted so I have in
that scene the contact us here
so we're not gonna put that in there to
let me go ahead and take for Twitter &
Facebook
am this might actually be another thing
that we don't sell doctor bell
where there is to go maintain make a
facebook fan page or twitter thing for
him as well as a local marketing
consultant I'm same thing for you to
maybe here's a YouTube account that we
don't know about
for now we're going to leave those banca
so what else we can go and put in there
on local news
com doctor bills in Carlsbad so we can
actually go in target
local news reports but because you know
people are
gonna wanna just keep an app on their
phone that's just you know
you know doctor bell here's my phone
number and contact me
I'm you know script we gonna lose
interest the idea behind creating these
local marketing at
is that what it what actually what
actually happens
is you provide people a complete
localized out with what a lot
content and what's what cool stuff in
there so yeah they're downloading the
app because you know there was a doctor
bills patient
but this app actually goes in gives no
live updated feeds on you know carlsbad
news
Carlsbad today events carlsbad daily
deals in
you know you can be other thing so
you're actually providing and
doctor bill will actually be providing
you know his customers with not only a
way to contact him and keep in touch
with them
but a way to go and I'm a way to go
and I'm you keep updated so right now
we're just gonna like local news
local events deals and I think am
doctor bell herblock
yep your doctor bill has a blog and so
we can do is we can actually going
clear include the blog feed on their
when you don't find a bloody you 1
include you just go on
miss are you can see this kind of the
recording area but um
boops last blog sludge RSS
not going to give you the URL like that
I'm just copied its in the PDF training
I'm so cold don't worry if you don't
quite understand what I just did I'm so
the news copy that american
so um other things you know we'll cover
the other ones in the niche
video so like if you're making a new
chapter something
and then you know you'd want news
keyword events
you know doctor bell was an amateur
photographer we would do
a photo searching for his Flickr stuff
up there but you know if he is we don't
know information
so for now we're gonna keep it simple
we're going to local carlsbad news
local carlsbad events local carlsbad
deals and was to doctor bills 130 K
you know there's other things push
notifications and GPS could bond but
you know for the simple out we're going
to go there right now okay
now we're going to do is we're gonna go
ahead an customize all them again
so the first thing I wanted to go on
customized is
his blog P because I remember doctor
bellman and
and Bloxham must go ahead and
go to the blog feeding you
and there is the first thing I do is
just ahead and change I comments are
really really morning ike on this fine
a better icon it's more representative
doctor bell
%um I think there was actually Dennis to
them here
so let's go ahead and fine with that
two-thirds
and there it's right there interest in a
quick that little tooth
and every click saving continue and this
is gonna be a little I conjure
and we have to put the feed your own
right before tales that's a
doctors blog
ever and let's just say it's a very long
time we're going a little preview that
individual model right now
you can see here on in this preview this
individual section
and they have instant access to doctor
bills blog right there
on on their phones let's go ahead and
fill in the rest content right now
on local news local local news that's
always a really really cool thing to do
mom toddler tab title local news
listless the state's carlsbad news okay
you can actually said to be geo-targeted
to the user's location
or you can have it be on specific to a
particular area
I'm since doctor bills base in Carlsbad
he probably wants people
I'm do in Carlsbad news so
I'm let's just go ahead and type and
location near Carlsbad
can and you save and reload
you okay there you go all local news
based on
you know did to Carlsbad okay very very
very very cool stuff in your court
seeking to change the icon right now
there in south but I'm a
money to do that right now vendors were
discovered that the final before likens
the rest them
on local events we could do the same
thing for Carlsbad events
static location and will call in
Carlsbad against
marine click Save Our
and and we have to go take a more
patient again for
for Carlsbad okay
and that's going to give
localize events to the Carlsbad regions
so thin it sorta parties
festivals whatever its gonna go and be
localized based on answers get so
what you doing again if you're providing
people with a complete resource
and of course there there's daily deals
as well with them
I think you go through Groupon or
something so static location I'm zip
code
in Carlsbad zip codes 9200 a purveyor
I'm carlsbad in corals
that deals okay and there's little thing
of course we can change that
and years the general here's general
preview for doctor bell
seen ma'am
after the photoshoot massage centre
eccentric center open
so nor gonna go ahead returned to I'm
returned
tablets I for it to go put this in on
this matter keyword mask your address
what what what this is I could have if
this marks more furniture stuff so from
filling in a bunch of content p.m.
tonight with the keyword like I'm doing
it now
on like the famous pop singer like Lady
Gaga into the Lady Gaga to automatically
pops every
and then on the next page am all we can
just move things around
doctors blog carlsbad deals but ours but
news there
carlsbad events and services and we're
going to save it continue
and now we have an app
ready to go so you can see there this is
what we're gonna go in installer phones
and we're gonna go to our meeting with
doctor bell I know doctor bell
would love nothing more for you to show
up at the meeting with that very own at
mobile app dedicated to him he's ghastly
gonna love that look at that
your little icon you open up and there's
there's doctor bell in front of the
ocean smile imagine that's just
absolutely fantastic
you can see here there's interactive
features you you click their you get
directions to his office
cook their young men click on click
their automatically
email there's no way the doctor bell
doesn't want us
I mean and on the way that you can price
it you know depends on what sorta
services you're offering I mean
if it's just you can just sell it to meh
one talking you like doctor Delphi for
but here you go
and that's an easy 50 bucks for you
there's no cost to build a perhaps which
is
the cool thing about traveling just
going you just with your licensed who
bill themselves many you want your
campaigns for each one
you know it's yours to do with as you
please or you can go in get doctor bill
doctor bell on some sort you know larger
program where you doing Twitter Facebook
services for a maybe
if he doesn't have a website you can be
making his website or maintaining his
website or you can sell it two months
description you can say listen I'll go
and put this up and %ah maintain it for
you for a hundred dollars a month you
know like those sort of things are
covered
in the PDF training but these are just
ideas to get you going so let me show
you what's going on here is the main
page are going to see
a low for doctor about all think sorry
made a spelling error
hello from doctor Bello who change that
later for short
on on so when you go to the meeting the
meetings going to be about
customizing for his maybe doctor ballard
said well you know I do have a Flickr
account where I go and post my photos a
after every root canal wall evasions you
can link to that in you can do that as
well
okay well let's just go ahead and take a
quick with look at what's going on OK
on so right right here
-ism so right here he is you know doctor
bills blog
I'm so there's your am your carlsbad
news
means very very cool your carlsbad I'm
carlsbad daily deals wait for a second
try to come up
am and your your carlsbad look local
local event calendar
now what's what's very very cool of
course doctors blog again
on was very very cool is people down
most it
his patience doctor bills patients going
down those because they're
patient-doctor Bell
Mealamu in doctor Bella love to give can
be giving them
and after their phone that has his
picture on it I mean what doctor Dennis
doesn't love more than
everybody having a picture that your
hair balm
but I am they're gonna keep using it
I'm not because it has talked about
feature on it or because as doctor bells
you know local app
they're gonna use it as their actual new
source are going to be like oh carlsbad
news carlsbad deals carlsbad event
and what's even more cool on you know
maybe not so much for dentists were
people you know
wanna time come to the dentist what's
happened but
you know if you doing a flight for
something like a hair salon is we have
push notifications
so what you can do in this is how you
get them on a subscription fee I'm
rather than just the ones of
is you can sell the push notification
service to them where
on anytime you like to eat I'm they're
having a special deal like the other
hairs along
and the like are rightly know half of
haircuts only on Sunday
on Saturday you can do a push
notification to
all everybody who has install love that
at that particular happens they are
right
come in on Saturday for half of fun
haircut sir come on Sunday for half of
the hair kit
so what it does in addition to building
branding goodwill customers
is a gives you a direct lying to them in
in research shows a push notifications
are more effective
men emailed more effective in text
messages and it's definitely more
effective in calling because nobody
wants you
calls and more nobody uses a phone to
call news use it for other shortstop
you can see here this is a complete
totally
incredible talk it that you need in
order to do that so kept
so that is the main demonstration on on
how to use by Builder 4
for local businesses a course in the
PDF's on the train lot more
you know in detail map but that's just
the basic while demonstration
now if you watch this you're probably
going wow I can do that
and reality is you can this is
incredible tool
I'm and I suggest you put it to the best
use possible
thank you very much we don't manage
projects